Solve one problem.

You should never be trying to solve anything other than one problem at a time.

Yesterday was day two of the most amazing marketing conference I have ever been to in my whole life, and I am pretty sure it is the best marketing conference to have ever existed. The minds that I have managed to sit next to and the conversations I have had in the last 3 days have been with some of the most brilliant people of our time.

I have been filling up a notebook with good ideas, great ideas, mind blowing ideas, life-changing ideas, the “best thing since sliced bread” ideas, and everything in between.

I will be walking away from this conference with more ideas than I know what to do with.

I have made it a point during this conference to have many fly on the wall observatory conversations. I have entered rooms with intent, and I have listened more than I have spoke.

Tonight when I close my eyes for sleep I will have almost a complete notebook of new observations, book recommendations, profound quotes, step-by-step to dos, concepts that will blow anyone’s mind, and names of strangers who I hope to get to know over the course of my lifetime.

Then I will wake up that next morning, and be faced with a decision, “What will I do with my new knowledge?”

I must then make the choose, “where do I start, and what is the one thing I plan to focus on first?”

I need to decide what and which is the first problem I am going to solve.

And this is how we should be operating our lives.

We will be operating at our highest level of capability if we only try to solve one problem at a time.

Where to begin?

With love,

Jo

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